CEO BAE
CEO BAE x F1

A Luxury F1 Experience in Austin

An elevated experience bringing together accomplished women in business, automotive culture and luxury hospitality.

Austin • Formula 1 WeekendPartnership Opportunities

01 / The Experience

More Than a Race Weekend.

CEO BAE is creating an elevated experience around the Austin F1 weekend designed to bring together women in business through automotive culture, hospitality and community.

01Automotive
02Hospitality
03Community
04Content
Woman in the driver's seat of an orange luxury convertible
Automotive cultureAustin, Texas

02 / The Audience

A Community Built to Lead.

Founders, executives and entrepreneurs across Houston, Dallas and Austin—connected by ambition, influence and a shared appreciation for elevated experiences.

5,000+
Community members
03
Texas markets
01
Curated experience

Event details and audience composition are currently being finalized.

03 / Partnership

Your Brand, Inside the Experience.

Thoughtful integrations place partners within the environment, the guest experience and the story carried beyond the weekend.

01

Automotive

Vehicle display and arrival experiences.

02

Hospitality

Food, beverage and elevated guest moments.

03

Lifestyle

Product integration and considered gifting.

04

Content

Branded photography and social storytelling.

Walking past a silver luxury sports car

Select partnerships now in conversation

Let's create something memorable around F1.